How to Start a Lawn Care Business
As long as people have grass on their lawns, they’re going to need to have it mowed. This is a job that many folks are too busy to do, or they simply don’t enjoy doing it. This is where you come in. Starting your own lawn mowing business is a great way to earn a living, and it comes with lots of perks – you’ll get to enjoy the outdoors, you’ll be providing a needed service, and since you’re in charge, you get to call the shots. Also, chances are you’ll never have to worry about the demand for lawn mowing ever slowing down. Here’s how to get your lawn mowing business started:
- Decide exactly what services your business will provide. Will your business just provide mowing services, or will it be a full-service lawn care company? Will you work primarily for commercial or residential properties? These are things you’ll need to decide, as they will ultimately affect other decisions in your business, such as equipment needs and if you’ll need to hire people to work under you.
- Make sure you have the proper equipment. The obvious piece of equipment needed for a lawn mowing business is, of course, a lawn mower. However, there are many types of mowers available – push mowers, riding mowers, and zero turn mowers to name just a few. You’ll need to decide which style of mower to buy based on your budget and your clientele. If you plan on running a full scale lawn service, however, you’ll need to invest in additional pieces of equipment and tools.
- Check for insurance. While your normal house insurance may cover you for your own property, you may want to consider a business liability insurance policy before working on other’s properties.
- Spread the word. Build your clientele by advertising through flyers, newspapers, and other media outlets. Create a name or slogan for your business that people will remember, and put yourself out there as much as possible. Once you’ve established some customers, word of mouth is another fantastic way to advertise.
- Start working! The best way for you to build your business is to get to work. Your customers need to see what you can do before they’ll be convinced that your mowing business is the best choice. Show them that you’re willing to work hard and you do a great job in a reasonable time-frame, and you’ll have loyal customers in no time.
As with any business, there are other things to keep in mind as well. When you own a lawn mowing business, you’ll have to make decisions to increase your crew’s productivity, fuel efficiency and other important time and money saving factors. Companies like Wireless Matrix can help you make the most out of your time with their fleet tracking solutions. Customer satisfaction is the big one; you need to make sure your customers are happy and will keep coming back for more. Gather feedback and really listen to what your clients are saying, and then do what you can to please them. And remember, your business is not going to take off overnight, but with hard work and dedication, you can successfully manage your own lawn mowing business.
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